Alice Hopf

Human Resources Communication
As part of my studies in "Business Administration, Marketing and Media Management", I wrote my bachelor's thesis on social media employer branding at Bechtle in spring and summer 2018. Since September 2018, I have been working at Bechtle AG and am responsible for the communication of HR topics and employer branding. During my studies, I was an intern and working student at VfB Stuttgart in marketing and campaign management as well as ticketing.


Bechtle AG, Neckarsulm