Tuesday 27th and Wednesday 28th October 2026
27 OCT - 12:00 to 19:30
28 OCT - 07:00 to 13:30
27 October Tuesday
Arrive in Madrid and join Apple, iDoo and Bechtle for executive insights and inspiring conversations on building a modern, employee centric workplace powered by Apple.
Welcome and Lunch.
Arrive at your convenience from 12:00 with a networking lunch served on the Riu Rooftop Terrace.
iDoo: Executive Introductions.
Bechtle: Executive Introductions.
Apple: Executive Introductions.
Apple Modern Workplace Vision and AI On-Device.
Apple´s European Team vision an d strategy on driving business transformation.
Coffee Break.
Change Management.
Presentation led by iDoo to share its proven Methodology for successful Mac large-scale deployments.
Dinner at Santiago Bernabéu.
Terraza Suite 57 - Dinner with sweeping views of the stadium.
28 October Wednesday
Get hands-on with the power of AI through exclusive Apple on-device AI sessions, and discover how organizations are unlocking new possibilities with secure, on-device intelligence.
Morning Run.
OPTIONAL - A 30-minute guided loop through Madrid at first light.
Breakfast.
Customer Success Story.
A real-world case study of an international client's strategy with Apple.
Hands on with Apple on-device AI.
Experience live demonstrations of Apple AI capabilities.
Coffee Break.
Bechtle AI Capabilities.
Live demo of Bechtle's AI services and how they help businesses put AI to work.
iPhone Duo Experience.
Discover the new iPhone Duo and how it makes the most of iPhone with its new foldable screen.
Farewell Lunch.
Feel free to depart at your convenience anytime up to the end of the event by 15:30.
Please note that spaces are limited. To reserve your place, please complete the form below.
Bechtle S.L. is firmly committed to protecting your personal data. For more information, please see our Privacy Policy.
By submitting this form, you agree to Bechtle S.L. processing your personal data in accordance with the provisions of this Policy.
*Mandatory fields