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Meraki Partner Lead Generation Guide

WHAT IS THE MERAKI WEBINAR PROGRAM?

 

Meraki hosts live and on-demand webinars to provide prospective customers and partners product
overviews and demonstrations from Meraki experts. The sessions cover all product lines.

ELIGIBLE CUSTOMERS CAN RECEIVE FREE MERAKI GEAR

 

We’ll send qualified attendees a free piece of Meraki hardware depending on which webinar they attend.
We’ve found that when a customer tries Meraki, they are 80% more likely to purchase. Growing your
pipeline doesn’t get much easier. Check eligibility by visiting meraki.cisco.com/freeap.

GENERATING LEADS WITH MERAKI

 

The Meraki webinar program has a direct correlation with pipeline generation for our partners. Watch this
short video to find out how to grow your pipeline.


You can find your unique referral code in the Meraki Partner Portal. This code is unique to you and can
be placed at the end of any Meraki webinar or website page. When you refer a customer to a Meraki
webinar using your unique referral link, their contact details and attendance

HOW TO USE YOUR UNIQUE REFERRAL CODE:
1. Visit your Meraki Partner
Portal: merakipartners.com
2. Click on the “Lead Gen”
tab in the top menu.
3. Copy your unique referral
code. Example: ?ref=15nBSNh
4. Add your unique referral code to the end of a
Meraki URL: meraki.cisco.com/webinars
5. Send your custom URL to your customers: meraki.cisco.com/webinars?ref=15nBSNh
6. Finally, review your leads in the “My Referrals” section on the “Lead Gen” tab of your Partner Portal.
SEE - TRY - BUY

 

If your customer wants to try additional Meraki products in their network deployment, you can set them up
with a risk-free product evaluation. Either work with your Meraki sales counterpart, or attach your unique
referral code to the end of this link: meraki.cisco.com/form/trial. You’ll also retain visibility into these freetrial
leads in the Partner Portal!