Bechtle forges IT alliances in Latin America.

  • Two new partners open markets in Brazil and Mexico
  • Agreements expand Global IT Alliance
  • Further global partnerships planned

Neckarsulm, 25 February 2016 – Bechtle AG has forged two new partnerships in Latin America as part of its Global IT Alliance. The first partner, Compucentro, is headquartered in Mexico City. Founded in 1989, it employs some 150 people and earned $45m in revenue in 2015. Bechtle’s second new partnership is with Brazilian firm Microware, established in 1984. In 2015 the IT service provider, which has offices in Brasilia, São Paulo and Rio de Janeiro, generated approximately $50m with 130 employees serving customers throughout the country.

Through the addition of Microware, Bechtle’s Global IT Alliance (GITA) is now also represented in Latin America. Bechtle has already entered the North American market through its partnership with US firm PC Connection, launched in 2014. “On a strategic level, our network has taken an important step forward in partnering with Microware in Brazil and Compucentro in Mexico. We are now in a position to serve customers further south in the Americas. These companies are an ideal addition to our Alliance, which includes partners in the USA, Europe, Australia, New Zealand, Asia and South Africa,” explains Jürgen Schäfer, Executive Board Member, responsible for the IT E-Commerce Segment. The Alliance’s cooperation agreements do more than just bridge time zones, language barriers and currency differences. “They also ensure our customers benefit from unique cultural IT supply-chain knowledge, reliable, consistently high-quality service and access to a broad portfolio,” continues James Napp, Managing Director of Bechtle direct UK and Bechtle’s GITA director. All GITA partners are carefully vetted and selected by Bechtle in close cooperation with vendor partners.


Compucentro in Mexico.

Compucentro is a leading IT service provider in Mexico and partner to all major manufacturers, including Apple, HP Inc., Hewlett Packard Enterprise, Lenovo, Microsoft and VMware. Its offerings are divided into personal computing, data centres and printing. In addition to managed services and managed printing, Compucentro also delivers network, virtualisation and mobility solutions. Its portfolio encompasses consulting and support services as well as hosting, IT management and architecture consulting services. “Our corporate culture values reliable, long-term partnerships and believes that IT services should strive for continual innovation. That’s why we are pleased to join a global IT network that is opening up new, innovative IT supply routes for us and our customers,” comments Horacio Gutiérrez, General Manager at Compucentro.


Microware in Brazil.

Microware serves customers all over Brazil since 1984, through several sales offices, service centres and distribution centres. Its strategic vendor partners include HP Inc., Hewlett Packard Enterprise, Cisco, Lenovo, Microsoft, NetApp, VMware and others. The five-part Microware portfolio contains offerings for professional services, data centres, networks, workplaces and business processes. In 1999 Microware established an international division responsible for attending the unique needs and constraints of global companies deploying IT projects in Brazil. The IT service provider helps its customers implement projects involving cloud computing, security solutions, IT architecture consulting, lifecycle management and more. “Our goal is to stay close to our customers in order to find the best solutions and deliver top-tier service. The Global IT Alliance lets us apply this principle of proximity on a global level through dependable partners on all continents,” notes Daniel Reis, Sales Director at Microware.


A forward-looking Alliance.

Bechtle supplies the needs of its customers through a network of IT system houses in Germany, Austria and Switzerland and e-commerce subsidiaries in 14 European countries. Since 2014 this network has been steadily expanded through the GITA, which now comprises eight partners and Bechtle. In addition to its newest members, Compucentro in Mexico and Microware in Brazil, GITA members include PC Connection (USA), Atea (Scandinavia and the Baltic states), Lexel (Australia and New Zealand), JBS (Japan), JOS (China, Hong Kong, Macau, Malaysia and Singapore) and Datacentrix (South Africa). This Alliance meets the growing demand of multinational customers for solid partnerships with IT providers that can be depended on for services worldwide. In response to this demand, Bechtle plans to continue expanding its Global IT Alliance.


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